KRATVYA · DIGITAL STUDIOIdeas taking shape.Preparing a clearer way forward
THOUGHTFUL DIGITALEST. FOR WHAT'S NEXT
SELECTED WORKReal estate

Property Listing Portal with Lead Management CRM

A property discovery and lead-management experience that connects searchable listings with the enquiries and follow-up behind each viewing. Buyers and renters can compare relevant homes more easily, while property teams can see where each enquiry stands and what action should happen next.

DISCIPLINE Real estatePORTFOLIO KRATVYA / SELECTED WORK
Property Listing Portal with Lead Management CRM — Real estate project

Designed around
the real work.

01 / THE CHALLENGE

A listing site can attract interest but still leave visitors uncertain about location, availability or the next step. Behind the scenes, enquiries arriving from different properties and channels can become difficult to assign and follow up consistently.

02 / PRODUCT DIRECTION

Property discovery and lead handling are designed as one service. Visitors can narrow a catalogue using useful property details, then send an enquiry tied to a specific listing; the team sees the property context and follow-up status in its workspace.

03 / EXPERIENCE DETAILS
  • Search filters focus on criteria people use to shortlist a home.
  • Property pages keep imagery, key facts, location context and enquiry actions together.
  • Enquiry records retain the listing context to reduce manual reconciliation.
  • Lead stages make ownership and next actions visible to the property team.
04 / DELIVERY CONSIDERATIONS

01Review listing data quality, locations, availability rules and lead sources.

02Define enquiry ownership, follow-up states, duplicate handling and staff permissions.

03Validate search and listing journeys with realistic property data across screen sizes.

04Agree how listing freshness and CRM follow-up are maintained after launch.